HUFFPOST: Latina encourages women to put on heels and do the Vixen Workout
Updated: Jun 6, 2019
byMaria Camila Bernal 5:00 am on 08/05/2013
As the music played in a Miami nightclub, Janet Jones and a group professional women in their 30s were hesitant to relax and dance.
“We went out to let loose and forget life,” said Jones, a former Miami Heat dancer who was working in finance. “But we felt that we couldn’t dance because we were someone’s boss, someone’s mom or someone’s superior.”
That’s when Jones, who was laid off from her finance job, had the idea to create the Vixen Workout, an hour-long cardio class made up of a variety hip-hop dance moves, usually done in high heels.
“It’s really just an hour for women to be able to have the ultimate ‘me’ time. The moment you put heels on, you just feel sexier,” said Jones. “You come to seduce yourself and it becomes empowering.”
On any given day, hundreds of women in Miami and New York show up to work out wearing heels and with their hair and makeup done.
But the start wasn’t easy. Jones began the Vixen Workout in October 2012 with just two people: her best friend and her cousin.
By word of mouth, her classes slowly began to fill and as more women joined, she encouraged her students to take pictures of themselves and share them on Instagram using the hashtag #VixenArmy.
When the pictures began to show up on social media, people began to request classes and additional locations. Jones received so many requests to open a class in New York that she recently trained a group of instructors to teach the class in Brooklyn.